The BLAST deal is the first of a number of planned acquisitions by eCLUTCH, as part of its mass strategy to change the way esports is served to mainstream audiences.
Backed by strategic partnerships and global broadcasting technology from iKOMG, eCLUTCH LIVE 2 will be available across satellite, pay-TV, and connected TV platforms.
Sawa Rights Management will hold the commercial and residential rights to distribute eCLUTCH's ESports Legends, eCLUTCH Live, Gametoon, Ginx.TV, Esports24, and ESR24 channels across MENA, including the hospitality sector.
The service has already been selected by Albania’s pay-TV platform, DigitAlb, at 16° East, to expand its content offer and attract new subscribers.
