Powered by Accedo Studio, media and entertainment companies of any size can reportedly move beyond templated apps and build customisable video experiences.
Accedo has announced a collaboration with Google Cloud, to provide media and entertainment companies access to a single, unified cloud platform to build their video experiences.
Powered by Accedo Studio, media and entertainment companies of any size can reportedly move beyond templated apps and build customisable video experiences. They can create or update designs and navigations unique to their brand experience across multiple screens in the way that best suits their infrastructure and organisation, the company claims. The cloud-based UX management capabilities of Accedo Studio facilitate video channel managers and producers to tune the user experience by configuring and testing apps in real time.
Through the Accedo and Google Cloud collaboration, media and entertainment companies can reportedly adapt the video experience according to a number of different factors, based on data gathered in real-time towards better monetising content.
Google Cloud has an impressive track record when it comes to creating scalable media solutions, as well as in-depth knowledge about big data, AI and machine learning – all important assets for the future winners in the media landscape., said Fredrik Andersson, SVP Business Development & Partnerships.
