The installation is part of a system upgrade that will ensure seamless and efficient distribution of content across multiple platforms.
Jordan-based production major and Emmy award winner, Arab Telemedia Group has deployed a new state-of-the-art digital broadcast solution from Vectorbox. The deployment is part of ATG’s plan to launch multiple channels with a variety of Arabic content. Vectorbox will enable the broadcast of live or satellite channels as well as Video-on-Demand (VOD) platforms.
Arab Telemedia Networks – a subsidiary of the group – completed the technical installation of the Vectorbox playout system, aiming to advance the launch of its new channels and platforms.
The installation is part of a system upgrade that will ensure seamless and efficient distribution of content across multiple platforms including linear channels as well as YouTube and the media entity’s new Hekaya video-on-demand platform.
The new technology will support a faster and more reliable way of communicating with content creators and providing their content in both live and on-demand frameworks. It will ensure an intuitive and seamless user experience, as well as transparent and protective treatment with global content owners and distributors.
This is part of the Group’s plan to make its huge library of series and movies accessible to a global audience, while ensuring industry standards are met and the content is presented in the highest possible quality.
Talal Al-Awamleh, CEO and Producer at Arab Telemedia Group commented that “the company is keen on keeping up with the latest digital technology” so as to ensure keeping the bar high for products it delivers to the public.