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Avid completes acquisition of Orad

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Sawa Rights Management brings eight new Russian TV channels to UAE

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    Kharabeesh partners with Natural Star to create content for global market

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      Home News

      Avid completes acquisition of Orad

      Staff Reporter by Staff Reporter
      June 24, 2015
      in News, Mergers/Acquisitions
      ShareTweetPostEmail

      Avid has completed the acquisition of Orad Hi-Tec Systems. More than 600 customers worldwide currently rely on Orad’s technology to produce graphics, live events, and sports broadcasts. Avid plans to expand its portfolio and distribution network with Orad’s comprehensive line of news, channel branding, sports production and enhancement, elections and special events, virtual studios, video […]

      Louis Hernandez, Jr., Chairman, President, and CEO of Avid.
      Louis Hernandez, Jr., Chairman, President, and CEO of Avid.

      Avid has completed the acquisition of Orad Hi-Tec Systems. More than 600 customers worldwide currently rely on Orad’s technology to produce graphics, live events, and sports broadcasts. Avid plans to expand its portfolio and distribution network with Orad’s comprehensive line of news, channel branding, sports production and enhancement, elections and special events, virtual studios, video walls, and virtual advertisement products. With this expanded capability, media organisations on the Avid MediaCentral Platform should be able to reduce the burden of piecing together disparate fragmented workflows in their production environments, resulting in less complexity, fewer interoperability challenges, and greater efficiency and productivity.

      “Orad has built an incredibly talented team of visionaries and product experts as well as a culture of customer success, and we are thrilled to have them as part of the Avid family,” said Louis Hernandez, Jr., Chairman, President, and CEO of Avid.

      “Many of Avid’s and Orad’s solutions are already well integrated and widely used together by the world’s top media organisations, and we are working aggressively to bring all of Orad’s product lines into the Avid MediaCentral platform quickly. We look forward to keeping the community updated on our progress in the coming weeks and months.”

      Tags: featuredpostAvidOradMedia Central platform

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