The third edition of E-Ramadan Content Market offered attendees an opportunity to browse through and view the latest titles especially tailored for the Ramadan season.
E-Ramadan Content Market (ERCM) 2022, a dedicated event for producers, content distributors and rights owners of Ramadan-oriented content, concluded successfully.
The annual online event concluded its 2022 edition by hosting 100+ meetings with more than 50 buyers and sellers representing 40+ nations.
Speaking about the event, Shoaib Ahmed, Creative Head at Ingenuity Productions in Pakistan, said: “An efficient platform for connecting the right people for content. Highly prized meetings were arranged and a 5-Star service for a very active Tech Support. I was highly appreciative of their round-the-clock assistance and making it an extraordinary event. We are already locking dates for the next event on our calendar.”
During the Holy Month, research shows that television viewership increases up to 80% in many regions worldwide which is also evident with the increasing number of buyers participating in the event year on year. During this time, Muslim-focused channels traditionally launch new programmes and series highly anticipated by viewers and designed to bring families together. E-Ramadan Content Market is aimed at fulfilling this high demand as it provides an opportunity to browse through and view the latest titles especially tailored for Ramadan and exemplifying its rich values.