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Avid to unveil latest MediaCentral solutions at IBC2016

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      Space42 secures $695.5m facility to fund next-gen UAE satellites

      Space42 secures $695.5m facility to fund next-gen UAE satellites

      Red Sea International Film Festival announces juries for second edition

      Kaouther Ben Hania’s ‘The Voice of Hind Rajab’ to premiere at Venice Film Festival

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      Animotion Media launches music album from animated series ‘Qumi-Qumi’

      Animotion Media launches music album from animated series ‘Qumi-Qumi’

      ‘My Father and Qaddafi’ becomes first Libyan film at Venice in 13 years

      ‘My Father and Qaddafi’ becomes first Libyan film at Venice in 13 years

      MBZUAI launches NextGen Summer Programme

      MBZUAI launches NextGen Summer Programme

      Bahrain to lead development of Arab Space Strategic Plan

      Bahrain to lead development of Arab Space Strategic Plan

      MAD World acquires Egyptian thriller ‘The Settlement’ ahead of Berlinale premiere

      Egyptian thriller ‘The Settlement’ set for screening in Italy

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      • broadcast
      • MENA broadcast
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    • Tech Features
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      • New Media
      • REVIEWS
      • TV/Radio Deals
      • Updates from FOMEX
      • Virtual Production Series
      Breaking free from the hardware cycle: Cloud collaboration in post-production

      Breaking free from the hardware cycle: Cloud collaboration in post-production

      Playing to win

      Playing to win

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      The power of podcasts and audio streaming in MENA

      Tech strategies for an evolving modern MENA media ecosystem

      Tech strategies for an evolving modern MENA media ecosystem

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      SMF and FOMEX bring top industry leaders together in Riyadh – Part IV

      SMF and FOMEX bring top industry leaders together in Riyadh – Part I

      SMF and FOMEX bring top industry leaders together in Riyadh – Part III

      SMF and FOMEX bring top industry leaders together in Riyadh – Part II

      SMF and FOMEX bring top industry leaders together in Riyadh – Part II

      SMF and FOMEX bring top industry leaders together in Riyadh – Part I

      SMF and FOMEX bring top industry leaders together in Riyadh – Part I

      Transforming the entertainment experience with tech

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        Francesco Cataldo on iKO Media Group’s CABSAT showcase and broadcast trends

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        Deepraj Sandhar on Ross Video’s Middle East growth and broadcast tech trends

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        Don

        ST Engineering iDirect CEO Don Claussen on Mideast ties and satellite strategy

        KSASummit

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      • Opinion
        Survival of the Smartest: Cloud Playout as a Strategic Weapon

        Survival of the Smartest: Cloud Playout as a Strategic Weapon

        Bridging the Latency Gap with Broadcast in a Streaming World

        Bridging the Latency Gap with Broadcast in a Streaming World

        YouTube in Ramadan: The silent giant

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        Evision’s transformation proves that business acumen and passion drive success

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        MEASA’s media and communications innovations set new benchmarks beyond regional boundaries

        MEASA’s media and communications innovations set new benchmarks beyond regional boundaries

        Integrate ME 2023 brings its inaugural edition to successful conclusion

        Empowering the next generation of content creation and live broadcasting with AV PRO

        Decoding the Ramadan Drama Phenomenon: What Makes a Winner?

        Decoding the Ramadan Drama Phenomenon: What Makes a Winner?

        Reviving cultural identity through native storytelling in Abu Dhabi

        Reviving cultural identity through native storytelling in Abu Dhabi

        Why it’s game on for broadcasters of live sport

        Why it’s game on for broadcasters of live sport

        Evision’s transformation proves that business acumen and passion drive success

        Saudi Arabia emerges as the epicentre of Media & Entertainment in 2025

      • Interviews
        • All
        • Lounge
        Sand, sweat and high stakes

        Sand, sweat and high stakes

        All eyes on AIUIa

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        Grass Valley scales up with software and IP workflows

        Grass Valley scales up with software and IP workflows

        Breaking barriers, building futures: The new face of IABM

        Breaking barriers, building futures: The new face of IABM

        New Leadership, Same Strategy, Sharpened Focus

        New Leadership, Same Strategy, Sharpened Focus

        Creating Captain Shedeed: A superhero with Arab roots

        Creating Captain Shedeed: A superhero with Arab roots

        UAE Pro League flips the field

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        Bringing the wild to the Middle East

        Bringing the wild to the Middle East

        Shades of success

        Shades of success

        Navigating the news wave

        Navigating the news wave

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      Avid to unveil latest MediaCentral solutions at IBC2016

      Staff Reporter by Staff Reporter
      August 28, 2016
      in Products
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      Avid will unveil several MediaCentral Platform solutions, new products and product enhancements at IBC2016. This premier annual event for professionals engaged in the creation, management and delivery of entertainment and news content worldwide takes place on September 9-13 in Amsterdam. “In today’s dynamic and rapidly changing media industry, we must push the limits of technology […]

      Avid Mediacentral1 (1)Avid will unveil several MediaCentral Platform solutions, new products and product enhancements at IBC2016. This premier annual event for professionals engaged in the creation, management and delivery of entertainment and news content worldwide takes place on September 9-13 in Amsterdam.

      “In today’s dynamic and rapidly changing media industry, we must push the limits of technology to help our customers stay ahead of the game,” said Jeff Rosica, Senior Vice President and Chief Sales & Marketing Officer, Avid.

      “At IBC 2016, we will continue to deliver on our Avid Everywhere vision with more innovations that will help our clients transform media production and distribution through unprecedented levels of creativity, productivity and efficiency.”

      At Avid’s IBC 2016 press conference on Friday, September 9, Avid Chairman, President and CEO Louis Hernandez, Jr. will unveil new solutions and technology advancements including:

        t

      • MediaCentral Platform and iNEWS innovations to help news organisations create powerful, story-centric workflows, while making complex multiplatform story creation easier, more effective and efficient
      • t

      • New product additions and major updates for the Avid NEXIS family, the industry’s first and only software-defined storage platform specifically designed for storing and managing media
      • t

      • Sports solutions that support Ultra HD/4K production, and offer powerful sports enhancements and new immersive experiences for viewers
      • t

      • New graphics solutions to help organizations better captivate their audience and define their brand using augmented reality, unique studio enhancements and awe-inspiring 3D data-driven graphics
      • t

      • Innovations in sound, with more connected, more affordable live-sound solutions
      • t

      • Unprecedented access and choice through the MediaCentral Platform, the industry’s most open, extensible and tightly integrated solution and ecosystem that enables more streamlined and efficient workflows

      Avid will also showcase recent product innovations including:

        t

      • MediaCentral | UX Connector for Adobe Premiere Pro CC – Enabling Adobe Premiere Pro users to connect into Avid’s production environment through the MediaCentral Platform, MediaCentral | UX Connector for Adobe Premiere Pro CC enables Premiere Pro users to collaborate with Avid users at an unprecedented level, enabling customers to mix and match tools to fit their workflow needs and budgets.

        t

      • Avid Spark – A fast-turnaround live sports enhancement tool, Avid Spark enables on-air commentators to quickly draw and add graphics to video content in real time, adding captivating visual enhancements and giving audiences better visual insight into key plays, game flow, and analysis.

        t

      • Avid PlayMaker – Offering advanced slow-motion replay and media highlights editing, Avid PlayMaker enhances productivity and speeds up turnaround times. The new version of PlayMaker provides streamlined collaboration with Avid NEXIS software-defined storage. When used with Media | Director, exported clips and consolidated playlists can be automatically checked into Interplay | Production while maintaining all keyword metadata tagging.

        t

      • 4Designer – Graphics authoring software 4Designer provides a complete solution for creating captivating 2D and 3D motion graphics in a wide range of resolutions, with more power, speed, and new features in a more modern interface.

        t

      • Avid Maestro – A complete on-air graphics solution that enables broadcasters to quickly and easily manage and play out stunning, high-resolution graphics and animations, Avid Maestro now includes the Maestro Media Engine, supporting video ingest and playout, native user rights management, rich graphics templates, and efficient repurposing of graphic content – all from an intuitive user interface.
      Tags: AvidIBC2016MediaCentral Platform

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