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      MIPCOM drops physical event, goes 100% digital

      Staff Reporter by Staff Reporter
      September 10, 2020
      in News
      MIPCOM drops physical event, goes 100% digital
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      The virtual event, MIPCOM ONLINE+, will be centred around the digital MIPCOM Week that will take place from October 12 to 16.

      MIPCOM 2020 has announced that the 36th annual international television content market will now take place entirely online as MIPCOM ONLINE+. The physical gathering, previously scheduled to take place as MIPCOM Rendezvous Cannes, has been cancelled due to the continued impact of Covid-19.

      MIPCOM ONLINE+ will be centred around the digital MIPCOM Week that will take place from October 12 to 16 and will include extended features before and after the main event.

      MIPCOM Warm Up will begin October 5 and offers early access for participating delegates and exhibitors to make the most out of the MIPCOM digital marketplace by accessing Market Intelligence sessions, Content & Finance briefings and the MIPJunior Screenings platform, as well as the use of the MIPCOM Digital Hub to plan meetings for the MIPCOM Week.

      MIPCOM Week will be open from October 12 to 16 as a global online interactive business market including a fully digital “Main Stage Cannes” conference and screenings programme involving Global UPFRONTS, Keynotes, market screenings, MIPCOM Diversify TV Excellence Awards and much more.

      In addition, the Virtual Exhibit Hub and the enhanced database will allow users to set up highly targetted, video business meetings between distributors, producers, buyers and all international delegates.

      MIPCOM Follow Up+ will run from October 17 to November 17 and will offer replays of screenings, keynotes and conference sessions, from MIPCOM and MIPJunior. Delegates and exhibitors can continue to conduct business through the MIPCOM Online+ interactive database tools and Virtual Exhibit Hub as well as using the MIPJunior digital library.

      “Our motivation has always been to bring together the global entertainment community around the flagship week of MIPCOM in order to support content discovery and new business deals, whether online or in-person,” explains Laurine Garaude, Director of Reed MIDEM’s Television Division. “We made clear when we announced MIPCOM Rendezvous Cannes that we would only hold the physical market if conditions permitted. Due to the ongoing uncertainty around COVID-19 and recently increased travel restrictions, we believe that MIPCOM ONLINE+ is the most effective way to move forward and to gather the global television community around MIPCOM Week.”

      The third season of CanneSeries, the International TV Series Festival, will take place in Cannes from October 9 to 14 and virtually on its new platform CanneSeries LIVE from October 7 to 21.

      Tags: CanneseriesfeaturedpostMIPCOMMIPCOM ONLINE+MIPCOM2020virtual

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