By leveraging Google Cloud's Middle East regional data centre in Qatar, the two companies will bring regionally optimised solutions to market.
Quickplay has collaborated with Google Cloud to drive new digital transformation opportunities for content providers, streaming providers and broadcasters in the Middle East.
The two companies are building on a shared history of cloud innovation to bring to market regionally optimised solutions that leverage Google Cloud’s new Middle East regional data centre in Qatar. The solutions are designed to help streaming providers design, deploy and scale new cloud-native platforms with the flexibility of personalisation capabilities to enable rapid, cost-effective time to market and powerful subscriber engagement and monetisation.
Commenting on the collaboration, Kip Schauer, Global Head of Media & Entertainment, Gaming Partnerships, Google Cloud, said: “As we work with the Qatar Ministry of Communications and Information Technology to unleash the power of Google Cloud, it is important that we surround ourselves with trusted partners who can maximise the impact of our platform. Quickplay has proven repeatedly that they have the vision, the commitment, and the technical expertise to help drive positive business and market results for the media industry in the Middle East and beyond.”
Quickplay’s research and development team has been a leader in using Google Cloud products and tools to enable the delivery of personalised FAST services, real-time data and recommendations, and low-latency video. Joint customers include PLDT and Cignal in the Philippines, aha in India, YES Network and MSG Networks in North America, and others.
Paul Pastor, Chief Business Officer for Quickplay, added: “In deployment scenarios around the world, our close, collaborative relationship with Google Cloud has helped our customers achieve their objectives. We look forward to helping Google Cloud make the most of the new opportunities that are being generated by its enhanced presence in the Middle East.”
