• Latest
  • Trending
  • All
  • News
  • TV/Radio Deals
  • Film partnerships
  • New appointments
  • Production
  • TV Channels
The road to IPTV

The road to IPTV

November 7, 2013
Iraqi film ‘The President’s Cake’ wins Cannes Directors’ Fortnight audience award

Iraqi film ‘The President’s Cake’ wins Cannes Directors’ Fortnight audience award

May 24, 2025
Ad 1 Ad 3
Advanced Media showcases RED Cine-Broadcast module featuring V-RAPTOR XL

Advanced Media showcases RED Cine-Broadcast module featuring V-RAPTOR XL

May 24, 2025
UAE Space Agency concludes participation at Make it in the Emirates 2025

UAE Space Agency concludes participation at Make it in the Emirates 2025

May 23, 2025
Arab films to compete at Cannes Film Festival

Baghdad Film Institute and 1001 announce strategic partnership at Cannes

May 23, 2025
Connecting fields of gold

Connecting fields of gold

May 23, 2025
Bridging the Latency Gap with Broadcast in a Streaming World

Bridging the Latency Gap with Broadcast in a Streaming World

May 23, 2025
Eutelsat and BHS renew deal for satellite contribution services across MENA

Eutelsat and BHS renew deal for satellite contribution services across MENA

May 23, 2025
MENA streaming market set to hit $1.5bn by 2025: Omdia

MENA streaming market set to hit $1.5bn by 2025: Omdia

May 23, 2025
Egyptian film ‘Seeking Haven for Mr. Rambo’ set for Arab world release

Egyptian film ‘Seeking Haven for Mr. Rambo’ Trailer nominated for Golden Trailer Awards

May 23, 2025
pro-2025

PRO 2025

May 23, 2025
Qatar Sports Investments extends Luis Campos’ role as Sports Advisor until 2030

Qatar Sports Investments extends Luis Campos’ role as Sports Advisor until 2030

May 23, 2025
MPTS 2025 marks biggest edition yet with record visitor numbers

MPTS 2025 marks biggest edition yet with record visitor numbers

May 23, 2025
  • Advertise
  • Subscribe
  • Magazine Archive
  • Directory
  • Contact
Saturday, May 24, 2025
  • Login
BroadcastPro ME
  • News
    • All
    • Analyst Reports
    • AV
    • Cinema Theatres
    • Esports
    • Film partnerships
    • International News
    • Mergers/Acquisitions
    • New appointments
    • OTT/Video Streaming
    • Podcasting
    • Production
    • Satellite/Comms
    • TV/Radio Deals
    Iraqi film ‘The President’s Cake’ wins Cannes Directors’ Fortnight audience award

    Iraqi film ‘The President’s Cake’ wins Cannes Directors’ Fortnight audience award

    Advanced Media showcases RED Cine-Broadcast module featuring V-RAPTOR XL

    Advanced Media showcases RED Cine-Broadcast module featuring V-RAPTOR XL

    UAE Space Agency concludes participation at Make it in the Emirates 2025

    UAE Space Agency concludes participation at Make it in the Emirates 2025

    Arab films to compete at Cannes Film Festival

    Baghdad Film Institute and 1001 announce strategic partnership at Cannes

    Connecting fields of gold

    Connecting fields of gold

    Eutelsat and BHS renew deal for satellite contribution services across MENA

    Eutelsat and BHS renew deal for satellite contribution services across MENA

    MENA streaming market set to hit $1.5bn by 2025: Omdia

    MENA streaming market set to hit $1.5bn by 2025: Omdia

    Egyptian film ‘Seeking Haven for Mr. Rambo’ set for Arab world release

    Egyptian film ‘Seeking Haven for Mr. Rambo’ Trailer nominated for Golden Trailer Awards

    Qatar Sports Investments extends Luis Campos’ role as Sports Advisor until 2030

    Qatar Sports Investments extends Luis Campos’ role as Sports Advisor until 2030

    MPTS 2025 marks biggest edition yet with record visitor numbers

    MPTS 2025 marks biggest edition yet with record visitor numbers

    Trending Tags

    • broadcast
    • MENA broadcast
    • ConnecTech2019
  • Tech Features
    • All
    • CASE STUDIES
    • New Media
    • REVIEWS
    • TV/Radio Deals
    • Updates from FOMEX
    • Virtual Production Series
    Playing to win

    Playing to win

    The expanding role of AI in broadcast

    The expanding role of AI in broadcast

    The power of podcasts and audio streaming in MENA

    The power of podcasts and audio streaming in MENA

    Tech strategies for an evolving modern MENA media ecosystem

    Tech strategies for an evolving modern MENA media ecosystem

    SMF and FOMEX bring top industry leaders together in Riyadh – Part II

    SMF and FOMEX bring top industry leaders together in Riyadh – Part IV

    SMF and FOMEX bring top industry leaders together in Riyadh – Part I

    SMF and FOMEX bring top industry leaders together in Riyadh – Part III

    SMF and FOMEX bring top industry leaders together in Riyadh – Part II

    SMF and FOMEX bring top industry leaders together in Riyadh – Part II

    SMF and FOMEX bring top industry leaders together in Riyadh – Part I

    SMF and FOMEX bring top industry leaders together in Riyadh – Part I

    Transforming the entertainment experience with tech

    Transforming the entertainment experience with tech

    Media leaders embrace digital transformation

    Media leaders embrace digital transformation

    Trending Tags

    • Videos
      Ignacio Gonzalez-Nuñez on Eutelsat’s new offering and market leadership

      Ignacio Gonzalez-Nuñez on Eutelsat’s new offering and market leadership

      Francesco Cataldo on iKO Media Group’s CABSAT showcase and broadcast trends

      Francesco Cataldo on iKO Media Group’s CABSAT showcase and broadcast trends

      Deepraj Sandhar on Ross Video’s Middle East growth and broadcast tech trends

      Deepraj Sandhar on Ross Video’s Middle East growth and broadcast tech trends

      Reema Omari

      Reema Omari on Universal Satcom’s growth and connectivity solutions

      Mustafa Afifi

      Mustafa Afifi of Rivada Space on Outernet’s impact in the Middle East

      Don

      ST Engineering iDirect CEO Don Claussen on Mideast ties and satellite strategy

      KSASummit

      Transforming Arabic Content: Studios, Producers and Regional Impact

      Bringing Real-Time Audience Insights to Linear Broadcast TV – A First and Exclusive

      Bringing Real-Time Audience Insights to Linear Broadcast TV – A First and Exclusive

      The Power of Podcasts & Audio Streaming in Saudi Arabia

      The Power of Podcasts & Audio Streaming in Saudi Arabia

    • Opinion
      Bridging the Latency Gap with Broadcast in a Streaming World

      Bridging the Latency Gap with Broadcast in a Streaming World

      YouTube in Ramadan: The silent giant

      YouTube in Ramadan: The silent giant

      Evision’s transformation proves that business acumen and passion drive success

      Sport’s Growing Grip on MENA Media

      MEASA’s media and communications innovations set new benchmarks beyond regional boundaries

      MEASA’s media and communications innovations set new benchmarks beyond regional boundaries

      Integrate ME 2023 brings its inaugural edition to successful conclusion

      Empowering the next generation of content creation and live broadcasting with AV PRO

      Decoding the Ramadan Drama Phenomenon: What Makes a Winner?

      Decoding the Ramadan Drama Phenomenon: What Makes a Winner?

      Reviving cultural identity through native storytelling in Abu Dhabi

      Reviving cultural identity through native storytelling in Abu Dhabi

      Why it’s game on for broadcasters of live sport

      Why it’s game on for broadcasters of live sport

      Evision’s transformation proves that business acumen and passion drive success

      Saudi Arabia emerges as the epicentre of Media & Entertainment in 2025

      Film and Beyond: Leapfrogging into the global screen industry

      Film and Beyond: Leapfrogging into the global screen industry

    • Interviews
      • All
      • Lounge
      Breaking barriers, building futures: The new face of IABM

      Breaking barriers, building futures: The new face of IABM

      New Leadership, Same Strategy, Sharpened Focus

      New Leadership, Same Strategy, Sharpened Focus

      Creating Captain Shedeed: A superhero with Arab roots

      Creating Captain Shedeed: A superhero with Arab roots

      UAE Pro League flips the field

      UAE Pro League flips the field

      Bringing the wild to the Middle East

      Bringing the wild to the Middle East

      Shades of success

      Shades of success

      Navigating the news wave

      Navigating the news wave

      From archive to asset

      From archive to asset

      Clarity in motion

      Clarity in motion

      Using AI to keep history real

      Using AI to keep history real

    • Products
    • Magazine Archive
      • BroadcastPro ME Magazine
      • PRO Directory
    • Events
      • News from Events
      • Upcoming Events
      DICM

      DICM

      IBC Show

      IBC 2025

      MPTS

      CABSAT2025

      CABSAT2025

      NAB Show

    No Result
    View All Result
    BroadcastPro ME
    • News
      • All
      • Analyst Reports
      • AV
      • Cinema Theatres
      • Esports
      • Film partnerships
      • International News
      • Mergers/Acquisitions
      • New appointments
      • OTT/Video Streaming
      • Podcasting
      • Production
      • Satellite/Comms
      • TV/Radio Deals
      Iraqi film ‘The President’s Cake’ wins Cannes Directors’ Fortnight audience award

      Iraqi film ‘The President’s Cake’ wins Cannes Directors’ Fortnight audience award

      Advanced Media showcases RED Cine-Broadcast module featuring V-RAPTOR XL

      Advanced Media showcases RED Cine-Broadcast module featuring V-RAPTOR XL

      UAE Space Agency concludes participation at Make it in the Emirates 2025

      UAE Space Agency concludes participation at Make it in the Emirates 2025

      Arab films to compete at Cannes Film Festival

      Baghdad Film Institute and 1001 announce strategic partnership at Cannes

      Connecting fields of gold

      Connecting fields of gold

      Eutelsat and BHS renew deal for satellite contribution services across MENA

      Eutelsat and BHS renew deal for satellite contribution services across MENA

      MENA streaming market set to hit $1.5bn by 2025: Omdia

      MENA streaming market set to hit $1.5bn by 2025: Omdia

      Egyptian film ‘Seeking Haven for Mr. Rambo’ set for Arab world release

      Egyptian film ‘Seeking Haven for Mr. Rambo’ Trailer nominated for Golden Trailer Awards

      Qatar Sports Investments extends Luis Campos’ role as Sports Advisor until 2030

      Qatar Sports Investments extends Luis Campos’ role as Sports Advisor until 2030

      MPTS 2025 marks biggest edition yet with record visitor numbers

      MPTS 2025 marks biggest edition yet with record visitor numbers

      Trending Tags

      • broadcast
      • MENA broadcast
      • ConnecTech2019
    • Tech Features
      • All
      • CASE STUDIES
      • New Media
      • REVIEWS
      • TV/Radio Deals
      • Updates from FOMEX
      • Virtual Production Series
      Playing to win

      Playing to win

      The expanding role of AI in broadcast

      The expanding role of AI in broadcast

      The power of podcasts and audio streaming in MENA

      The power of podcasts and audio streaming in MENA

      Tech strategies for an evolving modern MENA media ecosystem

      Tech strategies for an evolving modern MENA media ecosystem

      SMF and FOMEX bring top industry leaders together in Riyadh – Part II

      SMF and FOMEX bring top industry leaders together in Riyadh – Part IV

      SMF and FOMEX bring top industry leaders together in Riyadh – Part I

      SMF and FOMEX bring top industry leaders together in Riyadh – Part III

      SMF and FOMEX bring top industry leaders together in Riyadh – Part II

      SMF and FOMEX bring top industry leaders together in Riyadh – Part II

      SMF and FOMEX bring top industry leaders together in Riyadh – Part I

      SMF and FOMEX bring top industry leaders together in Riyadh – Part I

      Transforming the entertainment experience with tech

      Transforming the entertainment experience with tech

      Media leaders embrace digital transformation

      Media leaders embrace digital transformation

      Trending Tags

      • Videos
        Ignacio Gonzalez-Nuñez on Eutelsat’s new offering and market leadership

        Ignacio Gonzalez-Nuñez on Eutelsat’s new offering and market leadership

        Francesco Cataldo on iKO Media Group’s CABSAT showcase and broadcast trends

        Francesco Cataldo on iKO Media Group’s CABSAT showcase and broadcast trends

        Deepraj Sandhar on Ross Video’s Middle East growth and broadcast tech trends

        Deepraj Sandhar on Ross Video’s Middle East growth and broadcast tech trends

        Reema Omari

        Reema Omari on Universal Satcom’s growth and connectivity solutions

        Mustafa Afifi

        Mustafa Afifi of Rivada Space on Outernet’s impact in the Middle East

        Don

        ST Engineering iDirect CEO Don Claussen on Mideast ties and satellite strategy

        KSASummit

        Transforming Arabic Content: Studios, Producers and Regional Impact

        Bringing Real-Time Audience Insights to Linear Broadcast TV – A First and Exclusive

        Bringing Real-Time Audience Insights to Linear Broadcast TV – A First and Exclusive

        The Power of Podcasts & Audio Streaming in Saudi Arabia

        The Power of Podcasts & Audio Streaming in Saudi Arabia

      • Opinion
        Bridging the Latency Gap with Broadcast in a Streaming World

        Bridging the Latency Gap with Broadcast in a Streaming World

        YouTube in Ramadan: The silent giant

        YouTube in Ramadan: The silent giant

        Evision’s transformation proves that business acumen and passion drive success

        Sport’s Growing Grip on MENA Media

        MEASA’s media and communications innovations set new benchmarks beyond regional boundaries

        MEASA’s media and communications innovations set new benchmarks beyond regional boundaries

        Integrate ME 2023 brings its inaugural edition to successful conclusion

        Empowering the next generation of content creation and live broadcasting with AV PRO

        Decoding the Ramadan Drama Phenomenon: What Makes a Winner?

        Decoding the Ramadan Drama Phenomenon: What Makes a Winner?

        Reviving cultural identity through native storytelling in Abu Dhabi

        Reviving cultural identity through native storytelling in Abu Dhabi

        Why it’s game on for broadcasters of live sport

        Why it’s game on for broadcasters of live sport

        Evision’s transformation proves that business acumen and passion drive success

        Saudi Arabia emerges as the epicentre of Media & Entertainment in 2025

        Film and Beyond: Leapfrogging into the global screen industry

        Film and Beyond: Leapfrogging into the global screen industry

      • Interviews
        • All
        • Lounge
        Breaking barriers, building futures: The new face of IABM

        Breaking barriers, building futures: The new face of IABM

        New Leadership, Same Strategy, Sharpened Focus

        New Leadership, Same Strategy, Sharpened Focus

        Creating Captain Shedeed: A superhero with Arab roots

        Creating Captain Shedeed: A superhero with Arab roots

        UAE Pro League flips the field

        UAE Pro League flips the field

        Bringing the wild to the Middle East

        Bringing the wild to the Middle East

        Shades of success

        Shades of success

        Navigating the news wave

        Navigating the news wave

        From archive to asset

        From archive to asset

        Clarity in motion

        Clarity in motion

        Using AI to keep history real

        Using AI to keep history real

      • Products
      • Magazine Archive
        • BroadcastPro ME Magazine
        • PRO Directory
      • Events
        • News from Events
        • Upcoming Events
        DICM

        DICM

        IBC Show

        IBC 2025

        MPTS

        CABSAT2025

        CABSAT2025

        NAB Show

      No Result
      View All Result
      BroadcastPro ME
      No Result
      View All Result
      AMT Ad SimplyLive Ad ibc Ad Rossvideo Ad
      Home News

      The road to IPTV

      Guest Columnist by Guest Columnist
      November 7, 2013
      in News, Tech Features, TV/Radio Deals
      ShareTweetPostEmail

      IPTV’s adoption in the Middle East has not been so widespread despite its advantages. A look at the challenges that the operators face in the region and ways to overcome them IPTV is well-established in Europe and North America, mainly because of the strong presence of traditional telecommunications companies, which can deliver video over copper […]

      Steve Coutts.

      IPTV’s adoption in the Middle East has not been so widespread despite its advantages. A look at the challenges that the operators face in the region and ways to overcome them

      IPTV is well-established in Europe and North America, mainly because of the strong presence of traditional telecommunications companies, which can deliver video over copper wires or fibre networks that criss-cross the continents. However, the telecommunications industry in the Middle East is less developed and satellite operators dominate the market.

      Establishing an IPTV operation is attractive because of its distinct advantages, but IPTV operators also face special challenges, particularly in the Middle East, which is a region marked by extreme socio-economic disparity and diverse geography. In order to be successful, Middle East IPTV operators must overcome those challenges and continually innovate, and to do that, they must choose the right ecosystem of technologies and partners to help them build their services.

      The advantages of IPTV

      IPTV has distinct advantages over its counterparts, especially the satellite. The cost of bandwidth is less than that on satellite, and IPTV offers greater speed. Once there is a cable going into the house, the operator and viewer have a pipeline for both pushing content and receiving it very quickly. It’s something that is much harder to do on satellite, and it paves the way for viewer interactivity and personalisation that can drive subscriptions for the operator.

      Another advantage is that IPTV can integrate easily with other IP-based services such as phone and internet access, allowing the operator to offer “triple play” bundles and capture the revenue for all of those services. Bundling is more complicated and expensive for satellite operators because they have to create partnerships with other providers to be able to offer the same services.

      IPTV also has an edge when it comes to piracy, which is rampant in the Middle East. A typical satellite broadcast requires a card that scrambles the content, which is easy to crack and copy. But with IPTV, viewers have a set-top box with a specific IP address, so the operator knows exactly where a given piece of content is supposed to go at a given time, making it easier to track and harder to steal.

      These are just a few of the advantages of IPTV, so it’s easy to see why a company would want to offer IPTV services. But creating an IPTV operation in the Middle East is not easy.

      Why IPTV Is challenging in the Middle East

      IPTV relies predominantly on telecommunications infrastructure — copper wires or fibre strands that must physically connect to a dwelling in order for that household to receive the service. The diverse geography in the Middle East has made it difficult to bring the wires to the houses in areas outside the cities, so the region lacks the ubiquitous telecommunications infrastructure that one would find in North America or Europe. This means that unless it is an established telco operator, a company would likely have to make a significant investment just to build its telecommunications network. (Incidentally, cable operators have the same issues related to coax cable.)

      It’s no wonder then that satellite operations such as Al Jazeera, Canal+, and MultiChoice dominate the region today. After all, satellite delivery requires no expensive infrastructure, only a dish that sits on the rooftop.

      That’s not to say that IPTV operators do not exist in the region. STC in Saudi Arabia and du and Etisalat in the UAE have built successful IPTV operations in those states, but it’s worth noting that those are also two of the more wealthy states in the Middle East — a fact that brings up another challenge: major economic differences. Some areas, such as North Africa, are very poor, so operators there must be sensitive to cost. When dealing with such socio-economic discrepancies, one product does not fit all, operators must, therefore, create multiple services for multiple economic levels.

      On top of geographic and socio-economic factors that require significant investment, there is also the cost of continual innovation. Sports, especially international soccer, drive consumption in the region, so operators must always be looking towards the next new product in order to boost subscriptions ahead of the next big event. For example, right now Middle Eastern pay-TV operators are rushing to get new products to market in time for next summer’s World Cup.

      It is against that backdrop that Middle Eastern IPTV operators must not only develop, but continually improve their IPTV operations in order to be competitive and successful. And they must do it while balancing average revenue per user while preventing churn, achieving growth, and controlling capital expenditures.

      Choosing the right technology and partners

      IPTV operators need a platform and an ecosystem of suppliers that can evolve quickly to meet changes in the market. It’s the only way to guarantee they will remain relevant and deliver an experience that’s better than their competitors.

      IPTV is especially technical and requires specific equipment, so it is important to choose the right equipment from the right suppliers. There are typically two approaches to choosing suppliers. One is the end-to-end approach, where a single supplier provides all or most of its own components in a pre-packaged product (backend + OTT solution + user experience + STB middleware + CAS + STB hardware). This approach is the simplest because, once the supplier is chosen, there are no more technical decisions for the operator to make. The trade-off is that the operator is then “locked-in” to this single solution provider for the better or for the worst. In order to ensure a competitive solution, however, it also means that the chosen supplier has to be the best at everything along the value chain, which is unlikely. This approach can work well for operators that dominate their market, need to go to market quickly, and/or aren’t concerned about differentiation.

      Then there is the best-of-breed approach, where an operator, or its assigned integrator, assembles the best components from different suppliers along the value chain into a seamless solution, effectively tapping into a rich ecosystem of suppliers that do IPTV well, are familiar with each other, and can drive each other’s innovation. This approach is more time-consuming and complex, to be sure, but can yield a more inventive, agile solution that is more competitive in the longer term. It’s a good approach for operators in the highly competitive Middle East market, where the product is expected to have a long life with numerous future evolutions.

      Open ecosystems for IPTV

      The trend in the Middle East and elsewhere is not only towards these rich, best-of-breed ecosystems, but also towards open ecosystems, some of which go as far as delivering source code to the development community. Two examples are Comcast RDK for cable operators in the United States and Frog by Wyplay for any pay-TV operator anywhere, both of which are driven by tier-one operators in their respective regions.

      What are the attributes of an open-source ecosystem?

      * Backed by tier one, innovative operators

      * Published source code

      * Large and diverse network of partners –STB providers, chipset manufacturers, third-party application developers, etc. – to ensure collaboration and spur innovation even more quickly

      * Advanced tools to help create and deploy the solution (testing, debugging, etc.)

      * Based on new, advanced architectures

      The familiarity and collaboration among best-of-breed suppliers in these rich, open-source ecosystems reduce risk and time to market. These environments represent the future of pay-TV development and will do for the STB market what Android did for the cell phone. They provide a development architecture and network of partners that take care of the technical components so that operators can focus on the business of delivering IPTV.

      Steve Coutts is EVP of Business & Corporate Development at Wyplay.

      Tags: IPTVSteve CouttsWyplay

      Related Posts

      Evision bowls MENA over

      Evision bowls MENA over

      May 12, 2025
      ModernTV brings future of TV to CABSAT 2025

      ModernTV brings future of TV to CABSAT 2025

      May 11, 2025
      Nokia upgrades Orange Jordan’s broadband network gateway

      Nokia upgrades Orange Jordan’s broadband network gateway

      February 18, 2025
      BeIN and ACE shut down four pirate websites in Egypt

      Dubai Police crack down on IPTV piracy ring after Disney Star complaint

      September 30, 2024
      Revolutionising audience measurement for satellite TV

      Revolutionising audience measurement for satellite TV

      September 25, 2024
      Audio Visual Gateway Media announces transfer of ownership

      Vianeos partners with XroadMedia to enhance content personalisation

      September 18, 2024

      Related News

      Evision bowls MENA over

      Evision bowls MENA over

      May 12, 2025
      ModernTV brings future of TV to CABSAT 2025

      ModernTV brings future of TV to CABSAT 2025

      May 11, 2025
      Nokia upgrades Orange Jordan’s broadband network gateway

      Nokia upgrades Orange Jordan’s broadband network gateway

      February 18, 2025
      Dubai Police crack down on IPTV piracy ring after Disney Star complaint

      Dubai Police crack down on IPTV piracy ring after Disney Star complaint

      September 30, 2024
      Revolutionising audience measurement for satellite TV

      Revolutionising audience measurement for satellite TV

      September 25, 2024
      Vianeos partners with XroadMedia to enhance content personalisation

      Vianeos partners with XroadMedia to enhance content personalisation

      September 18, 2024
      More Related News

      BroadcastPro ME

      • About
      • Advertise
      • Subscribe
      • Magazine Archive
      • Directory
      • Contact
      • Privacy

      Follow us on Social Media

      No Result
      View All Result
      • News
      • Tech Features
      • Videos
      • Opinion
      • Interviews
      • Products
      • Magazine Archive
        • BroadcastPro ME Magazine
        • PRO Directory
      • Events

      Welcome Back!

      Login to your account below

      Forgotten Password?

      Create New Account!

      Fill the forms bellow to register

      All fields are required. Log In

      Retrieve your password

      Please enter your username or email address to reset your password.

      Log In