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Electriclime° hosts talk on AI in advertising and filmmaking at new W13 office

by Staff Reporter

June 2, 2025

The next event at °W13 will be held on June 12th, with the theme focused on Sustainability in Commercial Production.

Mada Media launches online platform to streamline advertising across Dubai

by Staff Reporter

April 24, 2025

Advertising companies and institutions can apply for advertising permits starting today by visiting the company's website.

Lionsgate appoints Adam Fogelson as Vice Chair of Motion Picture Group

Faris Sibai joins StarzPlay as Senior Vice President of Advertising

by Staff Reporter

April 17, 2025

His new role will focus on enhancing the platform’s advertising offerings, fostering partnerships and driving revenue growth for the streaming service.

MRC Saudi and Adspective partner to advance AI media analytics in KSA

by Staff Reporter

March 26, 2025

The Co-Production Salon played a crucial role in aligning the objectives of both companies

Breathing new life into advertising

by Staff Reporter

April 24, 2023

Istanbul-based MGX Studio used virtual production to create ‘Strepsils Defence’, a TV commercial advertising lozenges to a national audience. BroadcastPro ME speaks to Project Manager Mete Mümtaz to learn how ...

JGroup acquires majority stake in Xentrix Global

by Staff Reporter

November 17, 2021

The partnership aims to empower the region to be the global hub of the advertising world.

Zadi Hobeika rejoins Snap Inc. as Product Marketing Lead in MENA

by Staff Reporter

September 28, 2021

Hobeika has rejoined Snap Inc. after being part of the team that launched Snap in MENA in 2017.

Snap introduces Snap Connect for DR advertisers

by Staff Reporter

November 8, 2020

Snap Connect is an expansion to the Snap Focus programme that enables advertisers to dive deeper into education and strategies for DR advertising goals, formats, and opportunities on Snapchat.

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