Amagi and Olyzon to transform CTV advertising with AI formats
The initiative focuses on "in-content" ad formats aimed at engaging viewers beyond traditional ad breaks, including overlays and L-band, which come with Olyzon's exclusive demand.
The initiative focuses on "in-content" ad formats aimed at engaging viewers beyond traditional ad breaks, including overlays and L-band, which come with Olyzon's exclusive demand.
The separate cable channel company will have the same sort of ownership structure as Comcast, but will have its own management team, led by NBCUniversal Media Group chairman Mark Lazarus, ...
This development not only highlights the rapid growth of Netflix but also underscores the long-term licensing potential of its vast content library.
The regional SVOD penetration will remain low, with only 7.7% of African TV households paying for at least one subscription by 2029.
The extended licensing deal results in the ongoing broadcast of top titles across MBC2 and Shahid.
They will form the new Showmax group, which will be 70% owned by MultiChoice and 30% owned by NBCUniversal.
Chan joins from the BBC, where she is the chief operating officer of global distribution and is responsible for advertising sales and the monetisation of BBC World News.
The Italian Pavilion will host conferences, conventions, and business meetings aimed at identifying industry trends.
The series offers viewers from across the region an insight into the luxury world of sailing as the cast sails against the backdrop of Corfu, Greece.
OSN will exclusively launch a slate of new premium series from Sky Studios and Peacock Originals produced by Universal Studio Group.
Prior to NBCUniversal, Walker was senior director of Marketing at DirecTV.
In her role, Campbell will lead Peacock’s streaming business and work alongside leaders from across NBCUniversal’s media empire.
YouTube TV users will still have access to channels that include NBC, Bravo, CNBC, Universal kids and more.
The agreement with Sky marks Peacock’s first international expansion since its US launch last summer.
NBCUniversal and Amazon have also reached a distribution agreement for NBCUniversal’s network apps, which include NBC, Bravo, NBC News, NBC Sports and Telemundo.
In Media Plus is making the show, which sees celebrity couples from across the MENA region compete in trivia games and physical challenges.
Meyer was head of Universal Studios since 1995 and then promoted to NBCUniversal’s Vice Chairman in 2013.
The new channel will offer content ranging from animation and storytelling including ‘Dragons: Race To The Edge’, ‘Madagascar’ and ‘All Hail King Julien’.
Kevin Hart, Catherine Hardwicke, Anthony Anderson and Bunim/Murray Productions are among those who will create original scripted and unscripted shows exclusively for Snapchat’s mobile-first audience.
This lines up with the schedule that the company announced in January, which pointed to a broader launch on July 15.
The free premium ad-supported streamer will be offered in two tiers: Peacock Free and Peacock Premium which will cost $4.99 per month for users in the US.
Burke has been the CEO of NBCUniversal since 2011 after Comcast purchased the pay TV network.
Starz Play will now offer content from NBCUniversal. Following a recent deal signed between the streaming company and the Hollywood studio, MENA subscribers to Starz Play will have a range of ...
Ali Jaber, MBC.MBC Group hosted an event for its strategic partners focusing on MBC2, its free-to-air movie channel that offers new and exclusive Hollywood productions as well ...
NBCUniversal International Networks and OSN officially celebrated the arrival of Syfy to the region at an exclusive launch event in Dubai. The home of provocative and inspiring science fiction entertainment, ...
NBCUniversal has agreed to buy DreamWorks Animation for $3.8bn, following which the studio will become part of the Universal Filmed Entertainment Group, which includes Universal Pictures, Fandango and NBCUniversal Brand Development.The ...
Furious 7 on OSN.Close on the heels of its deals with BBC First and Warner Bros., OSN has signed a new and extended long-term deal with ...