Zee5 takes new step with ‘Indian Pro Music League’
The music league will include six teams representing different regions of India, who will battle it out against each other in a musical championship.
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The music league will include six teams representing different regions of India, who will battle it out against each other in a musical championship.
In 2021, Zee5 will premiere original content, as well as new seasons of its franchises.
The partnership will provide a chance to Wego customers to get a one-month premium subscription of Zee5 for free.
The Indian version will be the eighth international remake following versions in Ukraine, Estonia, Lithuania, the Middle East, Mexico, Scandinavia and the Czech Republic.
Zee5 also saw a spike in news consumption via connected devices and reported 166% growth in video views for the same period.
The line-up, which will have movies across genres like action, thriller, romance and comedy, include "Toilet: Ek Prem Katha", "Padman", "Veere Di Wedding", among others.
The lineup includes a number of films and original TV shows from ZEE5 including "Mentalhood" and "Rangbaaz".
ZEE5 Global will air investigative series "Karoline Kamakshi", a sequel to one of its Originals Rangbaaz called "Rangbaaz Phir Se" as well as "Saandh KI Aankh", a biopic on sharpshooters ...
The digital entertainment platform, which caters to the South Asian diaspora in the Middle East, offers over 100,000 hours of content across 17 languages
Following the introduction of a 50% discount offer on its annual subscription package, ZEE5 has seen a 20% growth in total subscription revenues over the period.
Both Rahul Vaz, Product Head, and Vinay Patodia, Head of Technology, have more than 18 years of experience in the industry and have served on very strong OTT platforms.
Audiences in these countries will be able to access 15 news channels and watch content on business, sport, entertainment, and other trending news free of charge in seven languages.
Through this partnership, customers in the UAE and other GCC markets can avail ZEE5 subscription packs at the nearest EUROSTAR retail outlet.
The special programming slate will include the premiere of two original web series, ‘Gondya Ala Re’ in Marathi-language, ‘Satyameva Jayate’ in Bengali-language as well as an eclectic mix of shows.
As part of the digital platform's campaign in the region, ZEE5 will roll out several activities across multiple priority markets, with the Middle East being amongst the first.
The streaming service will also release Postman (Tamil), Water Bottle (Bangla), and Kannada series Panchtantra this month.
Besides Skyfire, ZEE5 also has other new premieres planned this month including Badnaam Gali, DATE and Thiravam.
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