Baynounah, Abu Dhabi Media Company, BroadcastPro Middle East, Vijaya Cherian
BroadcastPro Middle East has learnt that the much-talked about Baynounah TV project will now come under Abu Dhabi state broadcaster Abu Dhabi Media Company (ADMC).
According to sources close to the company, all the productions that have been undertaken for Baynounah TV will now be broadcast on ADMC’s Arabic channel Al Emarat.
It is believed that with the merger, a substantial number of people from Baynounah will be absorbed into ADMC although a few will also be laid off.
Baynounah is said to have had at least 300 people on its payroll and has been working on several high-budget productions over the last couple of years to produce enough material to go on air for its general entertainment channel.
It is widely rumoured that this is only the first of several changes that will be undertaken to restructure the media in Abu Dhabi. More changes are in the offing.
Stay tuned to BroadcastPro Middle East for all the latest updates.