Their success sends a powerful message to young Emirati girls: 'Your voice matters. Your stories matter. And you have the power to make a difference'.
By Mai Youssef, Communications and Corporate Marketing Director, Canon Middle East and Turkey.
In the kaleidoscopic world of cinema, an unprecedented wave of visual storytellers is emerging, wielding their cameras with audacious creativity and an unshakeable determination to make their voices heard. They are Emirati women filmmakers—overcoming obstacles, challenging stereotypes, and rewriting the script of their nation’s filmmaking narrative.
Their journey is akin to a tale of empowerment, collaboration, and a daring drive for equal representation that is reshaping the UAE’s film industry and inspiring future generations.
Breaking barriers behind the camera
Emirati women are shattering glass ceilings and challenging the status quo. They are no longer just faces on the big screen, but dynamic forces behind the camera; directing, producing, and writing scripts. These trailblazers are redefining what it means to be a woman in a male-dominated industry, proving that creativity and talent know no gender.
From local film pioneers such as Nayla Al Khaja, the UAE’s first female film director, to revolutionary voices such as Nahla Al Fahad, Amna Al Nowais and Sarah Al Agroobi, Emirati women are carving their own paths, creating compelling stories that speak to their unique perspectives.
Revitalizing the way we tell and portray
Emirati female filmmakers are not only breaking barriers; they are changing the narrative. Their work skilfully reflects and celebrates the diverse experiences of Arab women, moving beyond clichéd representations and stereotypes. Through their lens, audiences can see a more nuanced and authentic depiction of Emirati and Arab culture.
Their films tackle a wide range of issues, from social taboos to women’s rights, championing female representation and giving a voice to those who often go unheard. In doing so, they are not only entertaining and captivating audiences, but also sparking crucial conversations on pertinent topics.
Empowerment through collaboration
The rise of Emirati women in filmmaking is not just about individual success. It is about collective empowerment. By collaborating with each other and sharing their knowledge and expertise, these bright women are building a supportive ecosystem where creativity thrives.
Platforms like the World of Women Film Fair Middle East and ‘Mukhrijat: Arab Women Filmmakers’ provide valuable opportunities for collaboration, mentorship, and networking across the Arab world and internationally. Dubai International Film Festival also represents a huge opportunity for regional female filmmakers to connect with their global counterparts. These collective efforts are critical in empowering more Arab women to step behind the camera and tell their stories.
Fostering synergy
Creating synergy within the industry is another key focus for Emirati female filmmakers. They are keen on building a robust infrastructure that supports local talent, encourages creativity, and promotes the growth of the UAE’s film industry.
Organisations such as Image Nation Abu Dhabi are playing a key role in this regard. They are investing in local talent, providing funding and resources, and promoting Emirati films on an international level.
Influence and inspiration for future generations
The impact of Emirati women in filmmaking extends beyond the silver screen. They serve as a source of inspiration for the next generation of female filmmakers, demonstrating the power to conquer hurdles and produce impactful art.
Their success sends a powerful message to young Emirati girls: Your voice matters. Your stories matter. And you have the power to make a difference.
Recognising the immense talent and potential of Emirati women in filmmaking, we are always looking for ways to step up our support, nurturing their talent and unlocking their full potential. over the years, Canon has proudly provided cutting-edge equipment, comprehensive training, and valuable resources to assist these filmmakers in refining their artistry.
In Saudi Arabia and in collaboration with the Royal Commission for AlUla, we continue to provide photography workshops to help revive the region’s legacy as a global cultural and natural heritage tourist destination. We also take pride in sponsoring awards for female filmmakers in Qatar, helping them write, direct, and edit their own original short films.
With cameras in their hands and stories in their hearts, Emirati women filmmakers are no longer confined to the shadows. Together, they have built bridges, created platforms, and opened doors, setting the stage for the next generation to amplify their voices.
