Snap Inc. empowers brands to connect like Snapchatters this Ramadan
Snapping has evolved for brands—by engaging through chat, camera and creators, they can build an authentic presence and drive accelerated ROI.
Snapping has evolved for brands—by engaging through chat, camera and creators, they can build an authentic presence and drive accelerated ROI.
'Don’t Look Down' serves as a wake-up call for society, urging collective efforts to tackle smartphone addiction and foster a healthier, more mindful relationship with technology among the next generation.
Majlis Snap for Creators will provide hands-on support, educational programs, and collaborative opportunities designed to nurture and grow the local talent that thrives on the platform.
With 80% of consumers in the MENA region expressing a desire to use AR daily, these updates will be crucial for local brands aiming to build meaningful connections with their ...
Alhammadi will take on the new role to spearhead growth in KSA as the brand commits to increasing investment across the Kingdom.
Through its partnership with the Ministry of Culture, Snapchat is working on covering cultural activities, events and festivals across the Kingdom to enrich visitor experiences.
Leading creators will join Julie B, Head of Talent Partnerships in EMEA to share their experiences and tips for growing on Snapchat, from monetising creativity to launching successful businesses and ...
Snapchat will also now offer parents visibility into their teens’ safety and privacy settings in the Family Center.
As the new year dawns, Roya Media Group reaffirms its commitment to delivering excellence, encapsulating the spirit of the slogan #New_World.
Both seasoned and budding creators can leverage the platform's newest features, transforming it into a substantial income source.
‘Lens Creator Rewards’ gives AR creators, developers, and teams a new opportunity to get rewarded for building top-performing Lens on Snapchat
In April, 7awi Media Group increased unique views from 28m to 40m, a significant achievement that shows the success of its Snapchat investment.
The workshops will promote AR as a tool for creative expression and skill development in the thriving Saudi creative industries.
Snapchat has partnered with broadcasters, digital publishers and creators across the Middle East and North Africa region to bring shows to its platform.
The company already has a strong following on its websites, social media and Snapchat in Saudi Arabia.
The new Lens Studio feature will allow AR objects to reflect the real-world environment, making virtual try-ons more lifelike than ever.
Available on the visual messaging app, the lenses give Snapchat users a chance to get up close and personal with their favourite singing stars.
For all matches across beIN's 24-country coverage area across MENA, the network reported an increase of 135% over its FIFA World Cup Russia 2018 coverage.
Lens Fest 2022 featured MENA AR developers Mohammed Al Asmar from Oman and Maha Aldosary from Saudi Arabia for FIFA World Cup Qatar 2022.
Ooredoo completed a full 4G/5G mobile network modernisation for the FIFA World Cup Qatar 2022.
MENA Augmented Reality developers invite Snapchatters to celebrate the football season through immersive lenses.
DaVinci Resolve 18.1 update is available now for download free of charge from the Blackmagic Design website.
The discussion will offer insights into varied aspects of filmmaking from October 10-15 at Al Jawaher Reception and Convention Centre, Sharjah.
This feature will allow guardians to have control over their children's activities on the Internet while protecting the privacy of the users.
BeIN's football highlights will be available on the Discover tab for Snapchat users in the MENA region.
Canon recently hosted a panel discussion with three well-known content creators working in different spaces – films, documentaries and social media platforms – to explore how they have evolved on ...
There are four passes to choose from, each available for $27.23.
CEO Fares Seyagh has expressed an intention to partner with other companies to co-produce news seasons of its shows ‘Jalta’ and ‘Meen Byisbo2’.
Snap announced a multi-year partnership with Live Nation to create a bridge between artists and fans through custom-built, immersive AR experiences.
In the 'Give More' campaign, Snapchat generated 10% of the overall campaign reach and contributed to 13.9% incremental reach over TV.
Currently, The Q Kahaniyan is available on Connected TV and Video On Demand platforms.
Snapchat has launched the new shows in partnership with broadcasters, digital publishers and creators across the MENA region.
The audiences will be able to see exclusive MBC and Al Arabiya TV shows on Snapchat this year.
In a recent study conducted by Kantar and Snap, 71% of parents in Saudi Arabia are also using Snapchat.
During the six-month training period, the creators of the programme grew their followers by 693%, totalling 2.5m followers.
According to the company, more than 65% of Spotlight submissions use Snapchat's creative tools or AR lenses.
Tony Ghazal, Snap’s Talent Partnerships Manager – MENA, spoke with top creators in the region about becoming a Snap Stars and their outlook for the future of online video.
It also intends to provide stimulating spaces for those who prefer to work away from home or the office.
With this partnership, Ooredoo and Snap will collaborate on the upcoming major sporting event taking place in Qatar in 2022.
Snapchat has also added Sounds to the company’s Lenses, a collection of templates for its augmented reality experiences.
Laurenson, who most recently led carrier partnerships at Google for Android, will join Snap later this month based in Paris.
Saudi Arabia will be the second location globally to house a Snap Creator Studio.
Hobeika has rejoined Snap Inc. after being part of the team that launched Snap in MENA in 2017.
Tony Ghazal, Snap’s Dubai-based Lead for Talent Partnerships in MENA, will work alongside Bogaert and report to her.
Under this agreement, Snap Inc. will provide SBA with creative support in the form of video and augmented reality (AR) services.
TikTok initially allowed users to record and post 15-second clips, which it later extended to a minute.
Top-performing shows include 'Studio 21', 'Ramez Aqlo Tar', 'Mamnou' Al Tajawwol', 'Souk Al Hareer, and 'Seen'.
In the Middle East, the platform claims that its monthly addressable reach continues to grow substantially, with over 75m Snapchatters, which is a 33% rise year on year.
The users in the MENA region are now able to share their content on Snapchat and be rewarded for their creativity.
New line-up of shows on Discover covers a variety of topics including comedy, lifestyle, cooking, and more.
Local, Gulf and regional dramas, including those from Kuwait and Syria, will be aired across SBA’s three television channels.
Content will be available on television, via the Fatafeat app, on discovery+ via STARZPLAY, and across all social platforms.
Snap Connect is an expansion to the Snap Focus programme that enables advertisers to dive deeper into education and strategies for DR advertising goals, formats, and opportunities on Snapchat.
Snapchat is also testing the ability for users to create their own sounds and add them to Snaps.
AR More and Virgin Megastore virtually briefed AUD students of the Creative Advertising course to make an AR effect themed around Halloween.
Based in Dubai, Thomas joined Snap three and a half years ago as one of the first hires in the MENA region.
Spectacles 3 are equipped with two HD cameras to capture Snaps in 3D and transform them with 3D Effects.
Covid-19 is accelerating trends for mobile as the report finds consumers are spending double the amount of time watching the mobile video as they do with TV.
Snapchat helps deliver record levels of sign-ups during the campaign period.
Newly adapted digital strategy in light of Covid-19 led to more followers on Fatafeat’s digital platforms.